Pexels Cain Blythe
Chartered environmentalist, author, and CEO
Cain Blythe stands at the intersection of deep ecology and high finance — building the infrastructure to make wildness investable at planetary scale.
- Published author: Rewilding (Icon Books / MIT Press, 2020) — Amazon #16 Best Seller
- Named in UK's 100 Most Influential Environmentalists (ENDS Power List, 2022)
- Finalist, Environmental Professional of the Year (2023)
- LinkedIn Top Green Voice, UK — 30,000+ professional followers
- CEO: Ecosulis (B Corp ecological consultancy) and CreditNature (nature-finance fintech)
- 15-20 keynote appearances annually at major climate and finance summits
Field ecologist, fintech CEO, rewilding architect
Cain Blythe is a chartered environmentalist, tech entrepreneur, and the founder and CEO of Ecosulis and CreditNature. He is an active architect of the landscapes he describes — having led pioneering rewilding projects across the UK and Europe, from the reintroduction of beavers to the restoration of vast wetland mosaics.
Recognising that ecology alone cannot solve the crisis, Blythe founded CreditNature, a fintech company that uses advanced metrics and technology to make Natural Capital investable. He is currently working with major financial institutions, the Scottish government, and the Global Rewilding Alliance to unlock billions in funding for nature restoration.
His previous book, Rewilding: The Radical New Science of Ecological Recovery (Icon Books / MIT Press), was hailed as a "masterly job" by Isabella Tree and praised by the Financial Times. It established Blythe as a leading voice in environmental philosophy, reaching Amazon's #16 Best Seller rank, with translations into French and Dutch, an illustrated edition, and an Audible audiobook.
I live at the exact intersection this book describes. I am not an observer of rewilding — I am one of its architects. Where my previous book was a primer on the science, The Fear Paradox is the bigger, bolder argument for why it matters and how to pay for it.
Where ecology meets the boardroom
The Landscape of Fear — how predators sculpt ecosystems and drive carbon sequestration
The Human Fear Baseline — why we obsess over trivial risks and dismiss systemic ones
Nature on the Balance Sheet — the economics of rewilding and natural capital
The Augmented Wild — AI, remote sensing, and coexistence technology
The Rewilder's Mindset — from control to resilience in business and ecology